Social & Video
Consistent posting, on-brand content, and video that holds attention — most businesses know they should be doing it, few have the time to do it well. We plan, film, create and manage your social presence across the platforms your audience actually uses.
What Is Social & Video?
Social & Video covers the ongoing planning, filming, content creation, posting and community engagement across your business's social channels — brand films, short-form video and everyday content, built around a consistent brand voice rather than ad-hoc posting.
Why It Matters
- Inconsistent posting looks like an inactive businessgaps and silence undermine trust more than most businesses realise.
- Platforms reward consistencyregular, engaging content performs better in each platform's algorithm than sporadic posting.
- Community management is part of the jobunanswered comments and messages cost trust and, sometimes, sales.
- Social proof compoundsengaged followers become referrals, reviews, and repeat customers.
- Video outperforms static content for engagementacross most social platforms, video content consistently gets more attention than static posts.
- Short-form is now the default entry pointplatform algorithms increasingly favour short, native video over other formats.
- Video builds trust faster than textseeing a real product, service, or team builds credibility text alone can't.
- Repurposing multiplies valueone shoot can produce a brand film, multiple social cuts, and website content.
What's Included
- Content calendar & creationplanned, on-brand content, not last-minute posts.
- Community management & responsecomments and messages handled promptly and on-brand.
- Platform-specific strategycontent adapted to how each platform (and its audience) actually works.
- Performance reportingvisibility into what's working, not just post counts.
- Brand & promotional videotells your business's story with intent.
- Short-form social contentplatform-native clips built for how each platform is actually watched.
- Product/service demo videosshow, don't just tell, what you offer.
- Editing, motion graphics, sound designfull post-production, not just raw footage.
Our Process
- 01DiscoveryBrand voice, audience, current channels and goals.
- 02Strategy & IdeationPlatform selection, content pillars, posting cadence, video concepts.
- 03Design & DevelopmentContent and video creation, calendar build-out.
- 04Launch, Marketing & SupportOngoing posting, community management, reporting.
Who This Is For
Businesses with inactive or inconsistent social channels, no time to manage social in-house, or wanting a clearer content strategy instead of ad-hoc posting. Also businesses with no current video content, wanting to refresh dated brand video, or looking to add short-form social video to an existing marketing mix.
Frequently Asked Questions
01Which social platforms do you manage?
Platform mix depends on where your audience actually is — we recommend the right platforms after understanding your business and audience, rather than managing every platform by default.
02Do you create the content or do I need to supply it?
We handle content creation as part of the service — planning, writing, and design/video where needed. Client input (product shots, brand assets, key messages) helps shape it but isn't required for every post.
03Will you respond to comments and messages on my behalf?
Yes, community management — responding to comments and messages in your brand voice — is included, keeping engagement timely without it falling on your team.
04Do you film on location or in a studio?
Depends on the project — brand and product videos are often filmed on location at your business, while some content can be produced in a studio setting. Scoped per project.
05How long does a video project take from filming to delivery?
Depends on scope — a short social clip turns around faster than a full brand film with multiple revisions. Timeline confirmed at the planning stage.
06Can you edit existing footage I already have?
Yes — existing footage can be edited into new content where quality and rights allow; this is scoped separately from full production projects.